Ever looked at a bottle of micellar water and thought, “Is this just fancy water?”

We’ve been there. But the truth is, it’s far from it—think of it as a quiet overachiever in your skincare routine.

So... What Is Micellar Water?

Micellar water is a gentle, no-rinse cleanser made up of tiny cleansing molecules called micelles (hence the name). These micelles act like magnets — they attract and lift away dirt, oil, and makeup from your skin, all without needing to scrub or rinse.

Think of it as a multitasking miracle: cleanser, makeup remover, and toner all in one lightweight, no-fuss formula. It’s especially great for people with sensitive skin or anyone who wants a quick and easy skincare step that actually works.

How to Use Micellar Water

Here’s the secret. Use of Micellar water is easy as well,  water. The formula works best when fully absorbed into a pad - which is why we soaked out cloths in it for seamless on-the-go use. Sweep the cloth over your face, eyes, lips and neck and let the micelles do the rest. When you’re done there is no need to dry, just finish with our moisturizing Hydrating SPF and you are good to go on with your day, or planned makeup routine.

Pro tip: For waterproof makeup, hold our soaked cloth (link) on your eye or lip for a few seconds before wiping — it’ll break it down more effectively.

When Should You Use It?

• Morning refresh: Perfect if you want to start the day clean but not stripped.
• Nighttime cleanse: Use it to remove makeup and grime before bed.
• On-the-go: Great for travel, gym bags, or lazy nights when the sink feels so far away.

Micellar water is a skincare’s MVP — gentle, effective, and refreshingly easy to use. If you’re looking for a fuss-free way to cleanse, this might just be your new best friend in a bottle... or in our case wipe. For cleansing and moisturizing SPF anywhere try our Purify + Protect Duo travel sachets. To take your at-home routine to the next level try the Purifying Cloths in a convenient case with tweezers for clean and easy extraction.